CULTURAL ACTIVITIES
Manga / Anime Takes on the World!

Visitors to Japan are often bemused by the sight of a Japanese
man in a suit engrossed in a manga paperback on a crowded
commuter train. Manga and anime (Japanese animation) have
been part of the Japanese psyche ever since Osamu Tezuka,
dubbed the Father of Manga, released his first smash hit
adventure action comic New Treasure Island in 1947. His work
inspired styles and genre that remain fundamental elements
of Japanese manga and anime today. With their complex story
lines and exaggerated, comical characters, manga and anime
have not only won the hearts of Japanese businessmen, but now
have a phenomenal global fan base. Here's how it all happened.
1 Osamu Tezuka, the Father of Manga
Having chosen a career in comics instead of pursuing medicine,
Osamu Tezuka brought novelistic depth and creativity to the
narratives and styles of Japanese manga in post-war Japan. In
New Treasure Island (1947), Tezuka chose to illustrate a sequence,
which was typically represented by a page or two at the time,
into 180 pages. His long narratives laid the foundations for the
uniquely cinematic style of Japanese manga, making it appealing
to all ages. In 1952, he serialized Mighty Atom or Astro Boy,
which became his most internationally famous work. Inspired
by the exaggerated features of Mickey Mouse and Bambi, he is
believed to be the first Japanese comic artist to feature large eyes
in his characters to emphasize emotions. He began turning out
one hit after another, with Princess Knight in 1953, followed by
Ambassador Magma, W3 ("Amazing 3") ,Vampire and Dororo. By
1975, he had numerous awards under his belt for his works such
as Black Jack, Buddah and A Pet Animal. No wonder he is now
revered worldwide as the “Father of Manga”!
2 MANGA / ANIME RIDES THE COOL WAVE
Thanks to Tezuka, the 70s saw a surge in popularity in manga
paperbacks, many of them later animated. People all over
Japan, in school yards and on commuter trains, were enthralled
by manga. TV networks screened anime shows that captivated
children at the time, and created the core of Japan’s huge anime
fan base. Anime first gained currency in East and South Asian
countries, and became a commercial success in the western
world in the 80s and 90s. Nintendo’s Pokemon’s anime series,
first broadcast in the late 90s, became so popular that it created
a multi-billion dollar franchise success worldwide. Japanese
anime,
by then riding the cool wave of boom in Japanese pop
culture, inspired non-Japanese to study the language and
culture, and also influenced animation styles produced abroad.
Anime conventions are now held annually in multiple cities
across the Americas, Asia and Europe. Australia’s own Animania
Festival, held in major cities, brings thousands of fans together to
celebrate Japanese pop culture, not just manga and anime. It is a
visual feast, because many attendees strut their stuff in “cosplay”,
or “costume roleplaying”, and dress up as their favorite anime
characters. Fans enjoy karaoke, video games, yukata-workshops,
traditional cultural performances, as well as all-day anime
screenings.
3 WORLD COSPLAY SUMMIT —THE CULMINATION OF JAPANESE KITSCH
This annual summit for costume enthusiasts is held in August in
Nagoya, Japan. You don’t have to be into “cosplay” yourself to
enjoy the festivities held in this hot summer month. Hard-core
cosplayers pump up the cool factor in anime as their favourite
fantasy characters and the parades are a stunning showcase of
vivid colour, quirkiness and sheer extravagance. The highlight is
when the winner is chosen among the representatives from 15
or so countries, including Australia. Even if you can’t make the
summit, there are numerous “cosplay” events held all over Japan,
where cosplayers dance, mingle and take each other’s photos.
For more information, check out Cure, Japan’s largest “cosplay”
social-networking site, where you can sign up as a member in
English.
4 INSIDE TIPS FOR ANIME FANS
Osamu Tezuka World, located in the Kyoto Station complex, is a
must on the itinerary of any Anime fan. The legendary creator of
countless works including Astro Boy, Tezuka was at the forefront
of TV animation production in Japan. His characters are brought
to life in the theatre, colourful displays and memorabilia at
Osamu Tezuka World. Another essential for Anime Fans is the
Ghibli Museum in Mitaka, western Tokyo, established under
world-renowned animator Hayao Miyazaki’s direction. The
character Totoro, from Miyazaki’s signature film My Neighbour
Totoro, greets visitors at the entrance, welcoming them into his
mazelike, sprawling playground. At the basement is the colourful
Saturn Theatre, screening a Ghibli original short animation for
visitors, which is exclusive to the museum. Advance bookings are
essential and limited to set days and times, so make sure you pick up a ticket from a JTB travel agency branch in Australia before
your flight!
5 Get your Kawaii Fix at Kiddy Land
Kiddy Land, with its 80 stores nationwide, is the go-to place
for all things anime and quirky. The flagship Harajuku store is
chock full of original and limited-edition character merchandise,
from vintage Care Bare stuffed animals to the latest Transformer
figurines. For many, it is Sanrio heaven. People who grew up with
the “cutesy little cat” can reminisce their childhood with vintage
edition Hello Kitty lunch boxes and pencil cases. Hollywood
celebs visiting Japan love anything kawaii (cute), like fluffy mobile
phone stands featuring the cuddly Rilakkuma (bear) character. If
you want to get your “kawaii” merchandise fix, this is the place!
ANIME TAKES OFF IN AUSTRALIA
What about Aussie anime fans? We spoke to product and
licensing manager Dean Prenc at Madman Entertainment, which
distributes Japanese manga and anime in Australia. The appeal
of Japanese anime, says Dean, is that the story lines deal with
more mature themes than their western counterparts. One
anime series hugely popular in Australia right now is Naruto,
about a young boy’s search for recognition whilst attending
ninja school. Dean told us that Naruto entices adult viewers as
well as kids because “the story line is not just naïve moral tales
and the characters deal with menacing, risky situations.”
Dean notes that Australians first got a taste of anime watching
shows such as Astroboy in the 60s and Star Blazers in the 80s, but
most viewers were not aware
of their Japanese origin. “With
the advent of the Internet
in the late 90s, mainstream
awareness of Japanese anime
developed. ”Audiences
began to broaden around
this time, thanks in part to
the popularity of the Dragon
Ball series.. “Now a few thousand of all ages turn up at anime
convention events. About half are women. You even see a family
with kids all dressed up as Naruto characters, so it’s great fun!”








